Press release date: 20th August 2010
Download link: Click here to download press release
TrekAmerica launch new innovative online community platform
TrekAmerica are pleased to announce the launch of TrekAmerica Live, their new online community platform which is set to change the way online social media is used in the travel industry. Bringing past, present and potential trekkers together to share their experiences, TrekAmerica Live is not in competition with Facebook (where TrekAmerica already has a very large and active fan page ) but integrally linked, allowing for content to be published across both networks.
After booking a TrekAmerica tour, each passenger will receive a unique URL, linking him or her to their own individual Trekkers profile on TrekAmerica Live. This page will have been pre-populated with their details, along with an interactive map of the tour they have booked. Travellers will be able to invite friends and family to login to their profile and keep track of their progress during their trip. The interactive tour map will display exactly where they are on any particular day and will allow viewers to find out more information about all of the destinations they visit during their trip.
TrekAmerica Live allows travellers to interact with people who will be travelling on their chosen trip and essentially meet them before they hit the road. The personal profile will allow passengers to upload photos and videos, write travel blogs, post comments to Facebook and send tweets whilst on their TrekAmerica road trip. As an incentive to post content on TrekAmerica Live, travellers will earn 'Trek Points' for their posts, which will be redeemable for substantial discounts on future TrekAmerica travel.
TrekAmerica Live will also act as an online resource to anyone researching travel in North America. Even without a profile page, it is still possible to search the TrekAmerica Live site and view videos, photos and blog posts from past travellers. With a 99 per cent satisfaction rating, comments about TrekAmerica are overwhelmingly positive and they are happy for past passengers to act as ambassadors for the brand.
For more information about TrekAmerica Live visit http://www.trekamericalive.com. For more information about TrekAmerica trips and for reservations visit www.trekamerica.co.uk or call 0845 863 8214.
Established in 1972, TrekAmerica specialises in small group adventure tours of North America for 18-38 year olds. The company recently received a Silver Award for Best Special Interest / Adventure Tour Operator at the British Travel Awards. The company does not charge single supplements, making it a popular choice for solo travellers.
To book a tour call TrekAmerica on +44 (0) 208 682 8920 or book online at
TrekAmerica's adventure tours of USA, Canada and Mexico are aimed at travellers aged 18-38. TrekAmerica's Grand American Adventures offers similar trips aimed at travellers of all ages, including families.
For Media and Press Enquiries please contact:
Lauren Broughton, PR Manager
Tel: 0207 367 0918
Jenna Osborne, PR Executive
Tel: 0207 367 0945
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